Prudential Life Insurance Review

Company History, Products Available, & Financial Strength

Prudential Life Insurance Company Contact Information

If you are needing or looking to contact Prudential Life Insurance Company, we have provided all their contact information below for your use.

Address: 751 Broad Street,
Newark, NJ 07102-3777
Phone: 1-800-944-8786 (for policy numbers beginning with the letter “V”)
1-800-778-2255 (for all other policy numbers)
Website: https://www.prudential.com/


About Prudential

Prudential Life Insurance logo

Prudential Financial companies serve individual and institutional customers worldwide and include The Prudential Insurance Company of America, one of the largest life insurance companies in the U.S. These companies offer a variety of products and services, including life insurance, property and casualty insurance, mutual funds, annuities, pension, and retirement-related services and administration, asset management, securities agency, banking, and trust services, real estate agency franchises, and relocation services.


A Review of Prudential Life Insurance

Anytime you decide it’s time to go through the process of purchasing life insurance, you come to a crossroads where you don’t necessarily know the best plan of action or even what company to choose. This is one of the reason’s it’s so essential to always work with an independent life insurance agent.

Independent life insurance agents can provide you options for coverage with all the top-rated life insurance companies that we all know and trust. Prudential Life Insurance Company happens to be one of those companies and is a company of focus for this review.

We believe it’s essential for you to understand the essential components of all life insurance companies or at least the company you are currently considering for coverage before making a final decision. This can include products offered, company history as well as financial strength and BBB ratings.

At the end of the day, it’s silly not to consider every angle of a company before placing your family’s financial wellbeing in their hands in the event something god forbid was to happen to you.

Keeping that information in mind, let’s dive into all the details you should be aware of when discussing and debating between using Prudential Life for your life insurance coverage needs.

History of Prudential Life Insurance

Prudential Life Insurance has always been and remains a cornerstone in the life insurance industry. Prudential has been around for over 130 years and began in 1875 in Newark New Jersey. Even at its original founding date under the direction of John Dryden, Prudential has been focused on putting the clients first.

Prudential continued to expand through the years and by 1885 Prudential already reached over 1,000,000 policies in force. It was at this time that Prudential adopted the symbol of the Blue Rock that we all know and trust today.

As of right now, Prudential offers coverage to consumers in 41 countries and has over 45,000 total employees. Prudential also sits at a staggering 1.2 Trillion dollars in assets under management. This includes companies like Jackson National Life Insurance.

While some companies may also have some pure strength and eye-popping numbers, Prudential’s are in a league of their own.


Prudential Life Insurance Financial Strength & BBB Ratings

Right now, on top of having the eye-popping numbers we discussed previously, Prudential also has some top grades and ratings afforded to them by the major 4 credit rating agencies that evaluate the financial strength of insurance companies across the country.

Here’s a look at those ratings.

  • A.M. Best: A+
  • Fitch: A+
  • Moody’s: A1
  • Standard and Poor’s: AA-
  • Comdex Score: (91)

These are certainly ratings that give you a warm feeling about pursuing life insurance coverage with Prudential. Clearly, they have been around for a long period and don’t have any intentions of releasing their dominance and stronghold that they have on the life insurance and financial services marketplace.

Prudential as of today has a B rating from the BBB and has a total of 52 complaints filed in the last 3 years with 44 of them being closed or resolved.

While a B rating could be better, you also must keep in mind that Prudential has a vast number of policyholders and investors, so it’s easy for complaints to rake up with time with this many clients in their ecosystem.

It’s impossible to keep everyone happy, but Prudential clearly does a great job at resolving issues quickly and is still one of the highest regarded life insurance companies in the industry. No question about it.


Review of Life Insurance Products Offered by Prudential

Today, Prudential offers a very diverse lineup of products for life insurance. Currently, Prudential provides some of the best and most competitive pricing and products for the following forms of life insurance.

  • Term Life Insurance
  • Universal Life Insurance
  • Indexed Universal Life Insurance
  • Variable Life Insurance

Let’s start by breaking down the term life insurance products with Prudential Life Insurance first. Currently Prudential offers 6 different options for their term life insurance products.

  • PruTerm One
  • PruLife Return of Premium
  • PruTerm Worklife 65
  • Term Elite (Most Commonly Purchased)
  • Term Essential (Also Very Commonly Purchased)

My Term from Prudential

My Term is one of the newest forms of term life insurance that Prudential offers. The biggest draw that My Term provides is the fact that you can get anywhere between 50,000-250,000 in life insurance coverage without completing a medical exam.

In a fast-paced world, consumers are often looking for options that eliminate some of the steps from the process and waiving the medical exam may be the most time-saving option you can take.

The Term Essential Product is another popular choice with Prudential due to its extreme affordability for coverage durations that range between 10-30 years.

The Term Elite is essentially the exact same product as the Term Essential except it allows for you to convert your policy in the future to a permanent life insurance product with Prudential. If you are the fence for your future life insurance needs and desires, this may be the best option for you.

When you get into the less popular term products with Prudential Life such as the Worklife 65, you begin entering more customized life insurance products. For example. The Worklife 65 is designed to replace the income that you may lose if you lose your primary career.

The Prudential Return of Premium Term coverage option is precisely what it sounds like. It allows you to get your money for your premiums paid if you choose to purchase this product. Let’s not forget like we stated before that Prudential also offers Universal Life, Variable Life, and Indexed Universal Life.

Indexed Universal Life Insurance with Prudential

Indexed universal if another common form of life insurance offered to consumers with many of the major life insurance companies. Prudential offers a few different products that include the following.

  • PruLife Survivorship Indexed UL
  • PruLife Index Advantage UL
  • PruLife Founders Plus UL

Indexed Universal life’s still cover you in the event of premature death but also use premium payments to grow your earnings as an “investment” often within indexed portfolios such as the S & P 500.

It’s always our recommendation to speak to an agent or consider all options before deciding if you are looking for a product that also acts as an investment vehicle.

Like all investments, indexed universal life, variable life insurance carries some risk in addition to your death benefits, so we like to help educate you through the process before proceeding further.


What Makes Prudential Life Insurance Stand Out?

While the product lineup may seem very similar to many of the life insurance companies offering coverage currently, Prudential Life does have a few traits that we love and makes them stand out from the crowd.

First and foremost, Prudential has some of the most relaxed underwriting guidelines compared to other carriers. Prudential is fantastic for individuals who smoke or use other tobacco products like vape or chew.

Additionally, Prudential offers some of the best chances at approvals at affordable rates for individuals with heart conditions or that have a driving record such as previous Driving Under the Influence of Alcohol.

Of course, Prudential is unique on their own form the mere fact they are such a dominant force in the industry, offer competitive rates, and it’s a name and brand that all consumers know and trust.

At the end of the day, it’s tough to find too many negatives about Prudential Life, and we feel comfortable offering their products to our clients.


Compare Prudential Life Insurance to Other Companies

While Prudential Life Insurance may be a powerhouse, that doesn’t necessarily make them the option for you. As we stated previously, it’s always important to consider all possibilities. Some life insurance companies can offer coverage for individuals with unique backgrounds and circumstances.

The only way you win every time purchasing life insurance is to use an independent life insurance agency and agent to shop and explore all options. Ultimately, this ensures that you achieve the cheapest rates and the best chances at being approved for your life insurance coverage.

Nothing matters more than those two factors. Plain and simple.

What Should You Do Next on Your Life Insurance Journey?

Like we just stated, step 1 is always realizing you need coverage and doing something about it. The next most crucial step is to understand that a life insurance company will be perfect for you, but it’s impossible to know which one without speaking to a licensed agent that specialized in finding the best option for you.

Depending on your health, age and budget, the carrier you should choose can vary, so your next logical step is to simply follow the prompts on this page to view rates from over 50 of the top-rated life insurance companies.

This will help give you an initial idea at the next best steps and give you an idea of the options you can choose from.


Prudential is a Top Life Insurance Company

Prudential is one of the best life insurance companies, but you should always compare multiple carriers to look for a lower rate.

At the end of the day, you don’t want to get tunnel vision on one life insurance company. Too many great options exist for you, and you never know when you may be leaving money on the table.

Trust an agent with the experience to make recommendations for your specific needs.

Perhaps this ends up being Prudential Life Insurance Company, and maybe it doesn’t. It’s impossible to know without being allowed to help. However, more importantly, than all of that is protecting your family and getting started.